The Business of Fashion Podcast
Stella McCartney on the Business of Sustainable Design

Stella McCartney on the Business of Sustainable Design

April 16, 2021

The pioneering designer spoke to BoF’s Imran Amed about continuing to push the envelope for sustainable luxury at the BoF Professional Summit: Closing Fashion’s Sustainability Gap.

A Crash Course on The BoF Sustainability Index

A Crash Course on The BoF Sustainability Index

April 2, 2021

BoF’s London editor Sarah Kent and editor-in-chief Imran Amed delve into The BoF Sustainability Index, measuring fashion’s progress towards avoiding catastrophic climate change and achieving broader social imperatives by 2030.

Fashion’s negative impact on people and the planet is in focus like never before. Pressure to change is coming from investors, consumers, regulators and even inside big brands themselves. Companies are responding with high-profile commitments to do better. But are they actually making a difference?

In the latest episode of the BoF Podcast, London editor Sarah Kent and editor-in-chief Imran Amed discuss The BoF Sustainability Index, an in-depth analysis of how 15 of fashion’s largest companies measure up on sustainability.

  • The fashion industry has an important role to play in tackling global sustainability challenges, both because of its impact and its influence. “Fashion often flies under the radar,” explains Kent. “[But] it has power to really change people’s views and behaviours and drive a shift that other industries cannot so easily engage in.”

  • Overall, BoF’s analysis found that the big companies’ commitments are outpacing action. “Some [companies] are leading the pack and some are just getting started, but overall things are not changing fast enough.”

  • While the pandemic remains an immediate crisis for the industry, the climate crisis is increasingly in focus ahead of the UN Climate Change Conference due to take place in Glasgow later this year. “I think what is pretty well established now is the direction of travel that is needed,” says Kent. “What we need to start seeing is the strategies that are going to get us there. Where are the investments going to be made?”

 

Related Articles:

Sustainability: What Brands Are Prioritising in 2021

The Waste Opportunity: How Fashion Could Turn Trash to Treasure

Fashion’s Long Road to Transparency

 

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The Year That Changed the World

The Year That Changed the World

March 19, 2021

A year after coronavirus lockdowns swept the world, BoF’s Imran Amed looks back at a period of sweeping change in conversation with leading voices from inside and outside fashion.

Lily Cole on Why the Fashion System Needs Reform Now

Lily Cole on Why the Fashion System Needs Reform Now

August 13, 2020

The model and activist speaks with BoF Founder and Editor-in-Chief Imran Amed about the lessons she learnt while writing her new book Who Cares Wins.

 

LONDON, United Kingdom — Lily Cole was once on the side of every bus, fronting the industry’s biggest fashion campaigns. But the more time Cole spent in the industry, the more she became aware of widespread problems and structural inequalities that prop up its glamorous facade. She cut back on modelling jobs and instead prioritised working on improving the fashion system from within.In the latest episode of the BoF Podcast, Lily Cole speaks with BoF Founder and Editor-in-Chief Imran Amed about the lessons she learned while writing her new book Who Cares Wins: Reasons For Optimism in Our Changing World, published by Penguin, a call to action that emphasises the importance of optimism and collaboration in times of uncertainty.
  • The fashion industry must grapple with the role consumer culture plays in upholding social, environmental and ethical problems. “There is a practical need for new stuff that we don’t want to shut down entirely, so while we’re making it in a better way,” said Cole. “Equally, can we think of new business models that don’t require people to buy new things to make them economically sustainable?” These may include more transparent supply chains or adopting a circular business model.
  • The very way progress is measured must also be reconsidered. Economic growth must be replaced by alternative metrics like happiness, health and environmental wellbeing. “It’s about quality rather than quantity… about loving material things more,” Cole told Amed. “The more you love something the more you respect it.” For consumers, buying fewer products of higher value is less wasteful and also places more emphasis on the artisanal craftsmanship of each garment.
  • Cole is optimistic about the future generation of consumers who put more emphasis on sustainability. When the scandal broke that Boohoo paid workers less than minimum wage for example, the ultra fast fashion e-tailer’s share price plummeted. This, Cole said, indicates that the market expects consumers to stop shopping from unethical brands. “It’s a tangible reflection that people do care when they are given information,” she said.
Related Articles:

 

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Special Edition: Silvia Venturini Fendi Will Surprise You

Special Edition: Silvia Venturini Fendi Will Surprise You

April 24, 2020

In the latest special edition of the BoF Podcast, Fendi Creative Director Silvia Venturini Fendi talks to BoF Editor-at-Large Tim Blanks about everything from the future of smart clothing to the end of the fashion show as we know it.

 

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Special Edition: Journalist Rana Ayyub on Why Social Distancing Is a Privilege

Special Edition: Journalist Rana Ayyub on Why Social Distancing Is a Privilege

April 3, 2020

In the latest special edition of the BoF Podcast, Indian journalist and author Rana Ayyub joins BoF’s Editor-in-Chief Imran Amed to discuss the impact of Covid-19 on the lives thousands of migrant labourers, many of whom work in India's now-shuttered textile industry.

 

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Special Edition: Riz Ahmed on a Watershed Moment for the Fashion Industry

Special Edition: Riz Ahmed on a Watershed Moment for the Fashion Industry

April 1, 2020

In the latest special edition of the BoF Podcast, rapper and actor Riz Ahmed speaks with BoF’s Editor-in-Chief Imran Amed about why the world should pause and reset its priorities in light of the Covid-19 outbreak.

 

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Special Edition: Li Edelkoort Says the Coronavirus Is a Representation of our Conscience

Special Edition: Li Edelkoort Says the Coronavirus Is a Representation of our Conscience

March 27, 2020

In the latest special edition of the BoF Podcast, the Dutch trend forecaster says that the coronavirus pandemic is bringing to light what is wrong with society, teaching us to slow down and to change our ways.

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Special Edition: Jefferson Hack on Why The World Must Not Be Complacent

Special Edition: Jefferson Hack on Why The World Must Not Be Complacent

March 25, 2020

The Dazed Media founder speaks to BoF’s Editor-in-Chief Imran Amed about the role of fashion media companies during a pandemic.

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Special Edition: Vogue Italia Editor-in-Chief on Lessons Learned in Isolation

Special Edition: Vogue Italia Editor-in-Chief on Lessons Learned in Isolation

March 24, 2020

In our first edition of #BoFLIVE, Emanuele Farneti speaks with BoF’s Robin Mellery-Pratt about running a publication in the coronavirus-spurred lockdown.

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